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SALES MANAGEMENT

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SALES MANAGEMENT

2024 Fall Term

3 Units

Marketing 431

Sales has a unique and critical position in every organization that requires an equally unique approach to management. This course examines the critical role of sales force design, management, and leadership of the sales function, which is essential to all organizations. It looks at contemporary issues such as ethics, managing in a global environment, generational differences, diversity in the salesforce, and the profound transformation of sales enablement through technologies such as artificial intelligence.

Other Requirements: PREREQ: MARKETNG 211 AND ((COBE MAJOR: 2.50 CUMULATIVE GPA) OR (NON-COBE MAJOR/MINOR/COBE MINOR: 60 CREDITS AND 2.00 CUMULATIVE GPA))

Class Schedule

Disclaimer

  • This schedule is informational and does not guarantee availability for registration.
  • Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details Meeting Details & Topic Instructor Syllabus
 
01-LEC 3894
3 Units
09/03 - 12/07 (1) MW 11:00 AM - 12:15 PM
David Martin
HH2300HH2300
 
22-LEC 3895
3 Units
09/03 - 12/07 (1)
Dan Herlache
ONLINE

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