ARTIFICIAL INTELLIGENCE IN MARKETING
ARTIFICIAL INTELLIGENCE IN MARKETING
2022 Spring Term
3 Units
Marketing 777
Advances in artificial intelligence, machine learning, and data science are revolutionizing the field of marketing. This course examines artificial intelligence from a strategic perspective, exploring how artificial intelligence and data analytics can be applied to marketing strategy, branding, new product development, advertising, sales, and customer service.
Other Requirements: PREREQ: MUST BE ADMITTED TO A COBE GRADUATE DEGREE OR CERTIFICATE PROGRAM
Class Schedule
Disclaimer
- This schedule is informational and does not guarantee availability for registration.
- Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
| Section Details | Meeting Details & Topic | Instructor | Syllabus | ||
|---|---|---|---|---|---|
|
22-LEC 3712
3 Units
|
01/18 - 03/12 (8W1) |
Andrew Dahl
|
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| WEB BASED | |||||
