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Undergraduate A&C Interdepartmental

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Undergraduate A&C Interdepartmental

2019 Spring Term

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3 Units

Introduction to Creative Enterprise

A&C Interdepartmental 166

Students will be introduced to successful creative entrepreneurship and the definition of creative enterprise in its many forms. They will consider what success means to them and practice visioning, goal setting and planning. Students will learn key entrepreneurial concepts through lectures, experiential learning and interaction with successful arts/creative entrepreneurs.


1-2 Units

ARTS MANAGEMENT PRACTICUM

A&C Interdepartmental 200

Participation in one or more areas of arts management including ticket office, house control, printing, publicity and public relations. Repeatable for a maximum of 4 units.


2 Units

APPLIED STUDIES IN ARTS MARKETING

A&C Interdepartmental 363

A study of the duties and skills of marketing managers of both commercial and non-profit arts-related businesses, as well as the individual artist in the marketplace. Topics include marketing research, planning a marketing budget, promotions, media relations, advertising, corporate and media sponsorship, and audience development. Offered fall term in even numbered years.


2 Units

ISSUES IN ARTS MANAGEMENT

A&C Interdepartmental 364

A study of topics, trends, and career options in the field of arts administration. Working professionals will explore with students issues they face in their occupations. Topics may include the role of the arts in society, leadership, public and private support and control of the arts, ethical issues, marketing challenges, computer technology and future trends in the field. Offered spring term in odd numbered years.


1 Units

CAREER INFORMATION IN ARTS & COMMUNICATION

A&C Interdepartmental 399

Offered on a satisfactory/no credit basis only. Career information specifically for College of Arts and Communication and College of Letters and Sciences majors, focusing on self-analysis in preparation for the job search, resume-writing and interviewing. Particular attention will be given to career opportunities, the value of the degree program and possibilities for graduate study.


1-6 Units

FIELD STUDY IN ARTS MERCHANDISING

A&C Interdepartmental 492

Off campus investigation and study with designated arts related companies and individuals. Repeatable to a maximum of six units.


2-6 Units

ARTS MANAGEMENT/MERCHANDISING INTERNSHIP

A&C Interdepartmental 493

In cooperation with a designated arts related company and with previously established guidelines, participation in the management and/or merchandising activities of an arts related operation.

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