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MARKETING STRATEGY

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MARKETING STRATEGY

2013 Fall Term

2 Units

Marketing 747

Marketing Strategy reviews topics related to marketers' strategic efforts. It focuses on the Marketing Plan and offers students the opportunity to run a simulation, which will allow them to make specific choices related to Product, Promotion, Pricing and Distribution issues and gain feedback about the validity of their decisions.

Other Requirements: PREREQ: MARKETNG 716 OR EQUIVALENT

Class Schedule

Disclaimer

  • This schedule is informational and does not guarantee availability for registration.
  • Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details Meeting Details & Topic Instructor Syllabus
 
01-DIS 3062
2 Units
10/28 - 12/23 (8W2) M 6:15 PM - 9:35 PM
Robert Boostrom
HH2300HH2300
There will be a $35 fee for the Positioning Strategy Simulation for this course, payable to LINKS Simulations. This fee is not added to the registrant's bill.
 
22-DIS 3063
2 Units
09/03 - 10/25 (8W1)
Pavan Chennamaneni
WEB BASED
The cost per credit for COBE online graduate courses for 2012-2013 is $619. This cost is subject to any tuition increase approved by the Board of Regents beginning fall 2013 term. There will be a $35 fee for the Positioning Strategy Simulation for this course, payable to LINKS Simulations. This fee is not added to the registrant's bill.

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