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INTERNATIONAL BUSINESS (MARKETING)

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INTERNATIONAL BUSINESS (MARKETING)

2012 Fall Term

3 Units

Marketing 761

Fundamental aspects of international business will be studied. Emphasis is placed on decision making in an international setting and appraisal of market opportunities worldwide. Cases will be used to illustrate operational problems of multinational organizations as well as international intermediaries.

Other Requirements: PREREQ: MARKETNG 716 OR EQUIVALENT AND GRAD LEVEL BUSINESS REQUIREMENT

Class Schedule

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  • This schedule is informational and does not guarantee availability for registration.
  • Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details Meeting Details & Topic Instructor Syllabus
 
01-LEC 1372
3 Units
09/04 - 12/21 (1) TuTh 2:15 PM - 3:30 PM
Maxwell Hsu
HH2102HH2102

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