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MARKETING MANAGEMENT AND POLICIES

2021 Fall Term

3 Units

Marketing 479

Organization and coordination of the total marketing program including sales, advertising, credit, marketing research, distribution policies, pricing, sales forecasting and demand analysis. Focus is on firm's ability to adjust to competitive trends and changing market conditions.

Other Requirements: PREREQ: MARKETNG 311 & MARKETNG 321, SENIOR STATUS, ADMISSION TO UPPER DIVISION AND 2.50 COMBINED CUMULATIVE GPA FOR BUSINESS MAJORS OR 60 CREDITS AND 2.00 FOR MINORS/NON-BUSINESS MAJORS FOR WHICH THIS COURSE IS AN OPTION

Class Schedule

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This schedule is informational and does not guarantee availability for registration.
Sections may be full or not open for registration. Please use WINS if you wish to register for a course.

Section Details	Meeting Details & Topic		Instructor	Syllabus

01Z-LEC 3474 3 Units	09/02 - 12/11 (1)	TuTh 9:30 AM - 10:45 AM	Carol Scovotti	Log in to access this syllabus
	HH2309		Carol Scovotti
	This is a community-based learning class that will engage students in collaborative learning experiences with partner community organizations. It is possible that part of the work you perform with your community partner will occur off campus. Your professor will provide more details on the first day of class.

02Z-LEC 3475 3 Units	09/02 - 12/11 (1)	TuTh 12:30 PM - 1:45 PM	Carol Scovotti	Log in to access this syllabus
02Z-LEC 3475 3 Units	HH2309		Carol Scovotti	Log in to access this syllabus