CONSUMER BEHAVIOR
CONSUMER BEHAVIOR
2021 Spring Term
Marketing 420
Survey of social science theories pertinent to information processing, human behavior, and social interaction. Emphasis is placed on using this information to develop marketing strategies.
Other Requirements: PREREQ: MARKETNG 311, ADMISSION TO THE UPPER DIVISION BUSINESS COURSES AND 2.50 FOR BUSINESS MAJORS OR 60 CREDITS AND 2.00 FOR MINORS/NON-BUSINESS MAJORS FOR WHICH THIS COURSE IS AN OPTION
Class Schedule
Disclaimer
- This schedule is informational and does not guarantee availability for registration.
- Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details | Meeting Details & Topic | Instructor | Syllabus | ||
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01-LEC 3311
3 Units
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01/19 - 05/07 (1) | MW 12:30 PM - 1:45 PM |
Robert Boostrom
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01/19 - 05/07 (1) |
Robert Boostrom
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HYBRID | |||||