INTEGRATED MARKETING COMMUNICATIONS
2017 Fall Term
Theory and concepts employed by organizations in presenting promotional messages through various communication media. Management strategy in promotion and the problems encountered will be emphasized.
Other Requirements: PREREQ: MARKETING 311
- This schedule is informational and does not guarantee availability for registration.
- Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
|Section Details||Meeting Details & Topic||Instructor||Syllabus|
|09/06 - 12/22 (1)||MW 12:30 PM - 1:45 PM||