MARKETING IN SERVICE ORGANIZATIONS
MARKETING IN SERVICE ORGANIZATIONS
2007 Fall Term
3 Units
Marketing 432
A reconsideration of traditional marketing topics in the context of a variety of service organizations. Emphasis is placed on discussion of how product-oriented marketing activities need to be adjusted or even re-invented to accommodate "nonproducts."
Other Requirements: PREREQ: MARKETING 311
Class Schedule
Disclaimer
- This schedule is informational and does not guarantee availability for registration.
- Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
| Section Details | Meeting Details & Topic | Instructor | Syllabus | ||
|---|---|---|---|---|---|
|
01-LEC 3565
3 Units
|
09/04 - 12/21 (1) | Tu 6:30 PM - 9:00 PM |
Maxwell Hsu
|
||
|
|||||
