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• PRINCIPLES OF MARKETING

PRINCIPLES OF MARKETING

2007 Fall Term

Marketing 311

A study of the activities involved in the distribution of goods and services in a system-analysis framework. Examines consumer buying behavior and marketing functions within the firm. Investigates constraints imposed on decision makers and evaluates the performance of marketing in terms of social and economic efficiency.

Other Requirements: PREREQ: STUDENTS MUST ACHIEVE 60 CREDITS, MAINTAIN A 2.50 GPA OR BETTER AND A BUSINESS MAJOR IN ORDER TO TAKE 300 OR 400 LEVEL BUSINESS COURSES.

Class Schedule

Section Details	Meeting Details & Topic		Instructor	Syllabus
01-LEC 3541 3 Units	09/04 - 12/21 (1)	MWF 8:50 AM - 9:40 AM	Renee Pfeifer-Luckett	Not Submitted
	C3002
02-LEC 3544 3 Units	09/04 - 12/21 (1)	MWF 9:55 AM - 10:45 AM	Renee Pfeifer-Luckett	Not Submitted
	C2004
03-LEC 3545 3 Units	09/04 - 12/21 (1)	TuTh 9:30 AM - 10:45 AM	Ann Roe	Log in to access this syllabus
	C1008
04-LEC 3546 3 Units	09/04 - 12/21 (1)	TuTh 11:00 AM - 12:15 PM	Ann Roe	Log in to access this syllabus
	C1008
05-LEC 3547 3 Units	09/04 - 12/21 (1)	TuTh 3:45 PM - 5:00 PM	Jeff Janz	Not Submitted
	C2003
06-LEC 3548 3 Units	09/04 - 12/21 (1)	W 6:30 PM - 9:00 PM	Mou Maity	Not Submitted
	C2003
07-LEC 3549 3 Units	09/04 - 12/21 (1)		Marilyn Lavin	Log in to access this syllabus
	WEB BASED
	The tuition for online courses in the College of Business and Economics is $360 per credit for both resident and non-resident students.