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INTERNATIONAL MARKETING

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INTERNATIONAL MARKETING

2023 Fall Term

3 Units

Marketing 761

Fundamental aspects of international business will be studied. Emphasis is placed on decision making in an international setting and appraisal of market opportunities worldwide. A multinational assignment enables students to experience issues associated with doing business outside one's home country.

Other Requirements: PREREQ: MUST BE ADMITTED TO A COBE GRADUATE DEGREE OR CERTIFICATE PROGRAM

Class Schedule

Disclaimer

  • This schedule is informational and does not guarantee availability for registration.
  • Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details Meeting Details & Topic Instructor Syllabus
 
22-LEC 2679
3 Units
10/25 - 12/08 (8W2)
Carol Scovotti
ONLINE
This course is co-taught with the International Business Masters Program at Cologne University of Applied Sciences. It will start one week before other scheduled 8W2 courses (Oct. 23). Working in multinational virtual teams students will meet synchronously with instructors and their teammates in week two.

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