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MARKETING STRATEGY

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MARKETING STRATEGY

2020 Spring Term

2 Units

Marketing 747

Marketing Strategy reviews topics related to marketers' strategic efforts. It focuses on the Marketing Plan and offers students the opportunity to run a simulation, which will allow them to make specific choices related to Product, Promotion, Pricing and Distribution issues and gain feedback about the validity of their decisions.

Other Requirements: PREREQ: MARKETNG 716, OR MARKETNG 311 WITH A GRADE OF "C" OR BETTER, OR EQUIVALENT; MUST BE ADMITTED TO A COBE GRADUATE DEGREE PROGRAM

Class Schedule

Disclaimer

  • This schedule is informational and does not guarantee availability for registration.
  • Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details Meeting Details & Topic Instructor Syllabus
 
01-DIS 3292
2 Units
03/16 - 05/08 (8W2) M 6:30 PM - 9:50 PM
Dennis Kopf
HH2303HH2303
There will be a $35 fee for the Positioning Strategy Simulation for this course, payable to LINKS Simulations. The fee is not added to the registrant's bill.
 
22-DIS 3293
2 Units
01/21 - 03/14 (8W1)
Dennis Kopf
WEB BASED
There will be a $35 fee for the Positioning Strategy Simulation for this course, payable to LINKS Simulations. The fee is not added to the registrant's bill. Online graduate courses in CoBE will be billed at $637.43 per credit for all students. Students must have access to the Internet and an Internet browser.
 
23-DIS 3294
2 Units
03/16 - 05/08 (8W2)
Kenyatta Barber
WEB BASED

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