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MARKETING RESEARCH
2018 Fall Term
3 Units
Marketing 321
Methods of planning and carrying out marketing and consumer research studies. Problem formulation, exploratory research, questionnaire construction and design, observational and sampling techniques, conducting surveys, data analysis, reporting, interpretation of findings and implementation of recommendations.
Other Requirements: PREREQ: MARKETNG 311 AND ECON 245, AND ADMISSION TO UPPER DIVISION AND 2.50 COMBINED CUMULATIVE GPA FOR BUSINESS MAJORS OR 60 UNITS AND 2.00 FOR MINORS/NON-BUSINESS MAJORS FOR WHICH THIS COURSE IS AN OPTION
Class Schedule
Disclaimer
- This schedule is informational and does not guarantee availability for registration.
- Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details |
Meeting Details & Topic |
Instructor |
Syllabus |
|
01-LEC 3366
3 Units
|
09/04 - 12/11
(1)
|
TuTh 12:30 PM - 1:45 PM
|
Maxwell Hsu
|
|
HH2300
|
|
09/04 - 12/11
(1)
|
TuTh 12:30 PM - 1:45 PM
|
Maxwell Hsu
|
HH3202
|
|
|
02-LEC 3367
3 Units
|
09/04 - 12/11
(1)
|
MW 12:30 PM - 1:45 PM
|
Andrew Dahl
|
|
HH2303
|
|
09/24 - 09/24
(1)
|
M 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
10/24 - 10/24
(1)
|
W 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
11/07 - 11/07
(1)
|
W 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
11/12 - 11/12
(1)
|
M 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
11/14 - 11/14
(1)
|
W 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
11/19 - 11/19
(1)
|
M 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
11/26 - 11/26
(1)
|
M 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
11/28 - 11/28
(1)
|
W 12:30 PM - 1:45 PM
|
Andrew Dahl
|
HH3202
|
|
|
03-LEC 3368
3 Units
|
09/04 - 12/11
(1)
|
MW 5:00 PM - 6:15 PM
|
Eric Swan
|
|
HH2303
|
|
|
22-LEC 3369
3 Units
|
09/04 - 12/11
(1)
|
|
Maxwell Hsu
|
|
WEB BASED
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Online undergraduate courses in CoBE will bill at $389 per credit for all students. Students must have access to the Internet and an Internet browser. A Webcam may be required for remote exam monitoring.
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