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CONSUMER BEHAVIOR

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CONSUMER BEHAVIOR

2014 Spring Term

3 Units

Marketing 420

Survey of social science theories pertinent to information processing, human behavior, and social interaction. Emphasis is placed on using this information to develop marketing strategies.

Other Requirements: PREREQ: MARKETING 311

Class Schedule

Disclaimer

  • This schedule is informational and does not guarantee availability for registration.
  • Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
Section Details Meeting Details & Topic Instructor Syllabus
 
01-LEC 4081
3 Units
01/21 - 05/20 (1) TuTh 9:30 AM - 10:45 AM
Robert Boostrom
HH2303HH2303

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