APPLIED STUDIES IN ARTS MARKETING
APPLIED STUDIES IN ARTS MARKETING
2010 Fall Term
2 Units
A&C Interdepartmental 363
A study of the duties and skills of marketing managers of both commercial and non-profit arts-related businesses, as well as the individual artist in the marketplace. Topics include marketing research, planning a marketing budget, promotions, media relations, advertising, corporate and media sponsorship, and audience development. Offered fall term in even numbered years.
Other Requirements: COREQ: MARKETNG 311
Class Schedule
Disclaimer
- This schedule is informational and does not guarantee availability for registration.
- Sections may be full or not open for registration. Please use WINS if you wish to register for a course.
| Section Details | Meeting Details & Topic | Instructor | Syllabus | ||
|---|---|---|---|---|---|
|
01-LEC 4787
2 Units
|
09/02 - 12/23 (1) | TuTh 1:10 PM - 2:00 PM |
Megan Matthews
|
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