Undergraduate Journalism
Undergraduate Journalism
2010 Summer Term
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FOUNDATIONS OF ADVERTISING
JOURNLSM 220
A survey of advertising and its role as an institution in society, both as a marketing tool and as a communication process.
MASS MEDIA WRITING
JOURNLSM 243
Introduction to writing in the styles appropriate to various mass media. Includes a review of writing fundamentals. An emphasis is placed on selecting, organizing and structuring information. Practice in factual and strategic writing in print and electronic journalism and advertising is included. Prereq: Ability to type.
LAW OF MASS COMMUNICATION
JOURNLSM 420
Study of law as applied to the mass media with particular emphasis on freedom of information, libel, privacy, contempt, commercial speech, regulation of electronic media and copyright regulation.
INTERNSHIP ADVERTISING
JOURNLSM 493A
Professional experiences in which the student who aspires to a career in advertising works for an approved internship setting in advertising. (a maximum of three units of Internship may be applied toward an advertising major; a maximum of three units may be applied toward an advertising minor.) Three additional units may be applied toward graduation, but not toward the major or minor. Students may only register for 3 units at a time. Repeatable up to 6 units.
INTERNSHIP IN JOURNALISM
JOURNLSM 493G
Professional experience in which the student who aspires to a career in journalism works for an approved internship setting in broadcasting, on-line, or print journalism. (A maximum of three units of Internship may be applied toward a Journalism major; a maximum of three units may be applied toward a Journalism minor.) Additional units may be applied toward graduation, but not toward the major or minor. Students may not register for more than 3 units at a time.
INDEPENDENT STUDY
JOURNLSM 498
Study of a selected topic or topics under the direction of a faculty member. Repeatable.